Velvet Bloom is a Melbourne based music project - foundered by Maddy Herbert.

Maddy is a story teller who uses her jazz/ balled style vocals and soul/pop sound... to bring her emotive lyrics to life.

Velvet Bloom and the Vito Collective is an ambient/ jazz, soul fusion, with influences like Amy Winehouse, Norah Jones and Thirty Seventy - Velvet Bloom is bound to keep you captivated.